FUNDRAISING FOR ANIMAL SHELTERS

In order to raise funds to keep non-profit animal shelters running, many reach out to people who’ve adopt pets from them.

Adopters are typically already concerned with the welfare of animals and represent the greatest opportunity for donations.  However, donations don’t always meet the budget needs that most animal shelters must meet each month.  Therefore, many shelters are working to further develop community relations and reach beyond people who’ve supported them through animal adoptions.

To save as many animals as possible, shelters must constantly work to generate funds in order to be “self-sustaining.”   One way for animal shelters to become “self-sustaining” is to provide additional services for pet adopters and pet owners in the shelter’s local area.  A great revenue generator for shelters is having a self-serve pet wash station like EvolutionDogWash.  A pet wash station that is self-serve does not require additional labor from the already stretched staff of the shelter and it provides a steady stream of income (See Self Serve Dog Wash Value) from people who have adopted dogs.  If marketed right, animal shelters can attract other pet owners who have not adopted a dog from the shelter but are looking for a dog wash.  This also exposes more people to the cause of animal sheltering.

We interviewed Stephanie McDonald, CEO of Edmonton Humane Society in Alberta, Canada.

Stephanie says,

“The dog wash is a valuable source of revenue.  In the shelter environment, we can’t rely 100% on donations.  We wanted to create a one-stop shop for your animal’s grooming needs.  Initially, we couldn’t find a company capable of realizing our vision to provide an onsite grooming facility, but Evolution Dog Wash stepped forward and made it possible. We raise a tremendous amount of revenue from our self-serve dog wash as a result. This money goes back into the shelter for the benefit of shelter animals and helps us meet our goal of being “self-sustaining.”

Was there any initial resistance by the public to the shelter owning a dog wash machine that makes money?

“There wasn’t any resistance from the public because there were no other self-serve dog washes. The only resistance came from doggy day cares and dog training centers whose staff provided dog wash services and didn’t want to compete. But people in our community know that shelters need creative ways to generate revenue in order to sustain themselves, so the self-serve dog wash was well supported.”

Do you find that you gain new or repeat “customers” who come to use the self-serve dog wash and have never been to the Humane society? 

“Most of the customers for the dog wash are people who have never been to the Edmonton Humane Society, which is great because it exposes them to what we do, and they come back. Also, some people who’ve just adopted from us want to strengthen the bond they have with their new pets, and one way to do that is to give their pets a bath. So they use the self-serve dog wash here at the shelter, they realise what a great service it is, and they become regular customers. It’s great.”

What is the maintenance involved with running a self-serve dog wash?

“There is really minimal maintenance. Our maintenance staff members clean the room on a regular basis and we offer towels- that’s it.”

TWO GREAT ANIMAL WELFARE GROUPS

Being a dog lover and advocate for the welfare of animals, I like to recognize different organizations that share the same goals I do: to end the cruelty towards animals and educate society about the plight of neglected animals who have no voice of their own.

These two organizations not only improve the lives of dogs, but also help improve the lives of the people that interact with these animals.

Crossroads Campus is a newer 501©(3) non-profit in Nashville, Tennessee. They bring people from all walks of life to achieve their mission of transforming the lives of people and animals. Crossroads Campus has an outreach program, Caring Connections, which brings together youth in need of healing, enhanced empathy, and the building of their self-worth. They do this with the help of rescued puppies and dogs that need socialization, basic positive reinforcement training, and need to develop trust to be ready for adoption. These youth are typically in state custody or are aging out of it.  With the help of professional dog trainers, veterinarians, and motivational speakers, Crossroads helps empower these youth to be better members of society and helps find these pets a forever loving home.

A similar organization, the Prison Trained K-9 Companion Program, which I am personally involved in, was established through the Colorado Correctional Industries. The adoption fees charged for each dog support the program. This program trains dog for a variety of tasks ranging from a regular house pet to a drug-sniffing dog. For most dogs this program was their last chance. These dogs are taught how to act around people and other dogs. They are house and crate trained, taught to respond to commands, and go through confidence building by using agility equipment. This program gives Colorado prison inmates the opportunity to help train and care for the dogs. Working with the dogs helps the inmates learn skills that can help them find jobs when they are released, learn coping skills, work on difficult personal issues and helps build their overall character.

One inmate I spoke with was incarcerated at the age of 17.  He told me , “All I wanted to do was do drugs and cause trouble.”  When I spoke with him when he was age 33, his plans after his release were to find work training dogs.  He said, “My family is proud of me and I have value and a purpose in life now.”

Both programs have the ability of making a huge impact on every animal and person involved – giving them each the opportunity for a better life.  Lisa at Crossroads Campus is also thrilled about the addition of her new Evolution Self Serve Dog Wash which will advance their mission of becoming self-sustaining.  I’m thrilled that my dog wash company can be a part of helping improve the lives both animals and people.

VETERINARIAN CONFERENCE RECAP

At Evolution Dog Wash we’ve always had a real passion for dogs that extends throughout our personal lives.

One of the reasons we created our revolutionary self serve dog wash was to make washing a dog easier for the many dog shelters and veterinarians who most often encounter neglected dogs. When we went to sell dog washes and wash shelter dogs at NAVC Conference for veterinarians in Florida earlier this year – our owner’s family, wound up adopting Riley and Napoleon, two of the shelter dogs we washed.

 

Riley and Napoleon both happen to be Yorkies, which are one of the pure-breeds most exploited by puppy mills and often neglected by those who are only interested in having the latest trendy breed or exotic mix. Many of the people who buy dogs have good intentions, but don’t know how to love and care for a dog. We feel it’s important that people know that “owning” or more appropriately “adopting” a dog is a life-long commitment to love, train, and tolerate personalities just like you would for any living being.

It’s estimated that there are 2.11 million puppies sold that came from puppy mills each year, and 3 million are killed in shelters annually because they can’t find homes.

Now onto the newest members of our dog family.

Riley was abused by his previous owner, but just look at his recovery! https://quik.gopro.com/v/7CXHDOJk2n/

Napoleon has bad teeth, vision issues, and bad knees and just needed a loving home to finish out his golden years. Staring into his eyes, you can see he’s an old soul with a happy easy-going personality.

Gary M. Sherman, Founder and Creator the Evolution Self Serve Dog Wash also created and lobbied for

The Adopt A Shelter Pet License Plate which is the second largest revenue grossing license plate in Colorado’s history, and it’s all for the animals!

Gary’s wife Tiffini is Founder and President at www.yorkierescueofamerica.org

@WesternVeterinaryConf #veterinarians  #adoptashelterpet #adoptapet